Creation of new type of material

Hello! Tell please how to add new views чтобыло in the same way http://prntscr .com/9nrs9l? 1. I add new type of material, 2. I add the field IMAGE - the conclusion looks so: http://prntscr .com/9nru70 there is somewhere an instruction?

This post is really useful and helpful to know more about the things which you have shared. I appreciate you for such a great amount of information. I assure this would be beneficial for many people.